Purchase Solution

Types of exploratory research

Not what you're looking for?

Ask Custom Question

1) Imagine that a wireless phone service carrier is interested in improving its service. In particular, the management wants to assess if customers are dissatisfied with current service and learn the nature of this dissatisfaction. What research design would you recommend? Justify your choice.

2) What are the various types of exploratory research? Give an example of a good problem for exploratory research.

Attachments
Purchase this Solution

Solution Summary

Types of exploratory research are demonstrated in this tutorial.

Solution Preview

Customer Satisfaction and the Research Design
The research design, or the simple framework for this study, needed for this situation would involve gathering the specifically needed data from customers, analyzing the data, and then making a plan to use the data to improve the wireless phone service and its customer's satisfaction.1 This can be done in the form of a survey between the company and its customer base. 2
The survey should be ...

Purchase this Solution


Free BrainMass Quizzes
ADHD: Fact or Fiction

Can you separate the facts from the fiction when it comes to ADHD?

Common Core State Standards

Media portrays a love vs. hate relationship regarding the Common Core State Standards. How much do you know about the CCSS? This quiz provides a basic understanding of the establishment of the Common Core.

Classroom Management

This quiz correlates with my eBook titled "Everything You Need to Know About Classroom Management." Test your skills on the benefits of sound classroom management practices.

Effective Communication

Effective communication is an integral component of success in all fields. This quiz briefly introduces some of the key aspects involved with effective communication.

Baby Care

How much do you know about newborns? Test your baby IQ with this quiz!