link between market stratetgy and organizational structure
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You realize there's a link between market stratetgy and organizational structure...so it's time to do more research! Look at three very different global companies. Determine their organizational structure and what market entry strategies each of these companies are currently using. Consider why each company designed its organizational structure to be what it is and why they have chosen to expand internationally in the manner that they have. Is each company's organizational structure and international market expansion plans what you expected them to be?
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The link between market stratetgy and organizational structure is depicted.
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