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    Consumer Buying Behavior

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    Topic: Consumer Buying Behavior - Marketing to teenagers

    Find an appropriate article on the Internet which relates to this topic. The article can be from any bone fide online business/marketing source. It does not have to be from an academic journal.

    Read the article and then write a summary of the article, written in Microsoft Word using 12-point font using single spacing. Follow this format:

    1) Name of the Article
    2) Name of the source and include the Website's address (URL)
    3) Author and Date of the article (must be less than one year old)
    4) Approximately 50% of the paper content should be article summary
    5) Approximately 50% of the paper content should be how it applies to this class

    It is not necessary to include the text of the article.

    © BrainMass Inc. brainmass.com October 10, 2019, 2:15 am ad1c9bdddf
    https://brainmass.com/business/the-marketing-mix/consumer-buying-behavior-369563

    Solution Preview

    Find an appropriate article on the Internet which relates to this topic. The article can be from any bone fide online business/marketing source. It does not have to be from an academic journal.

    Read the article and then write a summary of the article, written in Microsoft Word using 12-point font using single spacing. Follow this format:

    1) Name of the Article

    Marketing to Teens via Social Media...After You Find Them

    2) Name of the source and include the Website's address (URL)

    Spiderwriters; http://www.spiderwriters.com/2010/03/marketing-to-teens-via-social-media-after-you-find-them/

    3) Author and Date of the article (must be less than one year old)

    Kathryn Lively, March 18, 2010

    4) Approximately 50% of the paper content should be article summary

    This paper is addressed to marketers that use social media for targeting teenagers and other young audiences. If the product is targeted at teenagers then the figures of social networking sites seem discouraging. Is it ...

    Solution Summary

    Consumer Buying Behavior is discussed very comprehensively in this explanation..

    $2.19