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SWOTT Synopsis for a Soda Shop

External forces and trends considerations:

o Legal and regulatory

o Global

o Economic

o Technological

o Innovation

o Social

o Environmental

o Competitive analysis

· Internal forces and trends considerations:

o Strategy

o Structures

o Processes and systems

o Resources

o Goals

o Strategic capabilities

o Culture

o Technologies

o Innovations

o Intellectual property

o Leadership

Analyze at least seven of the forces and trends from the list above. Your analysis must include the following:

· Include economic as well as legal and regulatory forces and trends.

· Critique how well the organization adapts to change.

· Analyze the supply chain operations of the organization.

· Identify issues and/or opportunities:

o Identify the major issues and/or opportunities that the company faces based on your analysis above.

o Generate a hypothesis surrounding each issue and research questions to use for conducting analysis.

o Identify the circumstances surrounding each issue; classify the circumstances; attribute the importance of each classification; and test the accuracy of the importance for each classification.

My topic is:

A "Soda Shop" that sells specialty soda and old fashion soda will bring back emotions of days gone by and give customers an experience not available anywhere else. The specialty soda will be bought from local and national independent brewers who only use the finest ingredients. There will be soda that is sugar free and chemical free, old fashion soda made from pure sugar like was available in the1095's and 1960's and soda flavors that you remember from your childhood.

Solution Preview

I am providing you with a SWOT that you might want to add to with your own ideas of what the Soda Shop will encounter. From this I provided an outline of the trends and forces and a synopsis of the business and supply chain as well as a few of the issues and hypothesis requirements. From your own look at the SWOT, trends and forces, there will be a couple of other issues and ideas you can find. Since this is your idea, make sure you input your own experiences and knowledge.

I have attached the information as well as providing the trends and forces review here.

Forces and trends
1.New laws occurring every day in matters of health and banking. These laws can be used to build up
reputations as well as to limit competition's ability to gain funding for new projects.
2. Technology keeps communication and supply chain development. Use of companies that integrate
supply chains is ongoing.
3. The Economic recovery is happening, but there are still a lot of bumps ahead and people are moving s
slowly in terms of purchasing and entertainment that is not necessary. Lending is still troublesome and
is the ability to find and finance new locations without working capital. New competition is entering the
market as the economy improves and current competition is expanding into areas that need to be filled
after failures during the ...

Solution Summary

A SWOTT synopsis for a Soda Shop is examined.