1. What is a SWOTT analysis? 2. Does your organization have a strategic plan? 3. What are the components of a corporate strategic plan? 4. How does your organization's strategic plan incorporate its process improvement plan?

Solution Preview

1. What is a SWOTT analysis?
SWOTT stands for Strengths, Weaknesses, Opportunities, Threats, and Trends, a SWOTT analysis is used to determine where the organization stands both internally and in relation to its competitors. Strengths and weakness are the internal characteristics the dry cleaning business can improve upon, while opportunities and threats come from the market as a whole and must be considered in the decision making process. Trends are ideas that come out when discussing this topic, should come from places like industry magazines, area needs, new products, consumer wants and the news.

Thus it's a powerful technique for understanding oneself and the environment to frame the corporate strategy. This helps you to focus on your strengths, minimize threats, and take the greatest possible advantage of opportunities available to you. http://www.mindtools.com/pages/article/newTMC_05.htm

2. Does your organization have a strategic plan?
Yes we have got a strategic plan. The strategic plan drives the overall corporate strategy and defines the core business strategies with respect to various aspects such as marketing, finance and operations and specifies broad guidelines and framework for the organization to operate. It is a process of cooperative and informed decision making that assists management and leadership teams position their organization for lasting competitive success. It also helps these teams to intelligently implement changes to their processes, systems, and structure.
Strategic planning is not just about content; it is about the process of research, development, documentation, and implementation. Strategic development is a course of action that must be constantly refined in any organization. Most strategic plans must be updated every three to five years.

High-performing organizations constantly improve their planning process. The plan is continually executed at the tactical level throughout the organization. This process can be exasperating for managers and leaders who generally want a strategic plan with a beginning, middle, and a conclusion, like most business projects. Managers like these consider the written plan itself as the finale of the process, but the opposite is true. The real work begins when the final plan is documented and accepted. Unlike other business processes, a strategic development process is never finished.
Source:
Mazza, J. "Strategic planning and ...