New Product Strategy: All Natural Energy Drink from Pepsi
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Select an appropriate distribution channels for your product or service and address costs in terms of placement, shipping, and middlemen.
Develop a budget for your plan.
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Solution Summary
The solution discusses an all natural energy drink from pepsi.
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Select appropriate distribution channels for your product or service and address costs in terms of placement, shipping, and middlemen.
Our distribution will be through Pepsi's current distribution channels. We have an excellent system in place and we sell directly to retail outlets that carry our products. This eliminates any middleman or any other costs that would drive up the price of the product.
We will market directly to retail outlets, large chain stores, grocery stores, small convenience stores, and specialty stores that carry Pepsi products. The products will be displayed with the other Pepsi products, as set up by our delivery personnel, all well trained in placement for peak access ...
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