The external environment of retail business
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Looking at the external environment of Target Corporation, what kind of environmental forces (political and regulatory influences, economic factors and influences, societal and cultural influences, and technological innovation) are industry members facing and why?
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Solution Summary
Using Target Corporation, the retail business climate is examined. The focus is on the external environment. The customer base and how Target addresses their needs and wants is considered and discussed.
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The external environment of all retail is both encouraging and a question of, "can it continue?" The current environment of the country is positive with business outlooks for retail doing well. Current stock market prices are on the upswing and interest rates are stable. Some of products sold by Target Corporation are subject to recall and in the superstores with grocery store products there is always a consideration of health and safety issues. E. coli scares in produce and meat are a problem and extra care ...
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