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The Importance of Strategic Planning in Healthcare

Why is it important for a healthcare organization to prepare a strategic plan and to think strategically?

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One of the primary reasons that is important for healthcare organizations to prepare a strategic plan and to think strategically, is due to the fact that it is imperative that such planning take place in order to give the organization the greatest probability of achieving its objectives, and prospering within the healthcare industry. A strategic plan will allow organizational leadership to be able to ascertain the environmental situation that is surrounding the organization, and to adapt the methods by which the organization functions in order to be able to carry out organizational objectives effectively. It is only by strategic planning that organizational leadership will be able to effectively forecast the probable effects that the external environment will have on the healthcare organization, and to develop its operational procedures in a method that will allow it to take advantage of those environmental conditions that are helpful for the organization. Additionally, it will help the organization leadership find a way to circumvent those environmental conditions that are ...