There are two basic approaches to strategic planning: SWOT a
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There are two basic approaches to strategic planning: SWOT and balanced score card. As the chair of the Board of Directors, explain to the other Board members which approach is the most efficient and effective for your healthcare organization.
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There are two basic approaches to strategic planning: SWOT and balanced score card. As the chair of the Board of Directors, explain to the other Board members which approach is the most efficient and effective for your healthcare organization.
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The SWOT approach to strategic planning is very effective, although it is not as effective as the balanced scorecard. The balanced scorecard offers several advantages over the SWOT, and the main advantage is that it is a more comprehensive, detailed tool for strategic planning. One of the main shortfalls of the SWOT is that it is typically brief, which would be a disadvantage to a healthcare organization. Due to the complex and multifaceted processes involved in the basic structure of the healthcare organization, the SWOT is too brief for effective use, in this situation.
The SWOT would consist of four brief sections, and would likely have detailed support information contained in a separate document, but would not be all-inclusive for strategic planning, as a balanced scorecard would be, for planning purposes. With the balanced scorecard, ...
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