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    importance of vision, mission, and values

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    Using a self serve car wash with 8 bays in Houston, TX. as the business, preparing a paper in which you explain the importance of vision, mission, and values in determining your strategic direction. In your research be sure to include the following:

    Define what I can offer in a self serve car wash products/services to customers by developing a mission statement. Ensure that you are differentiating your product or service.

    Create a vision for this organization that clearly demonstrates your decision on what you want your business to become in the future.

    Define your guiding principles or values for the business considering organizational culture, social responsibility, and ethics. Explain the importance of the vision, mission, and values statements in determining strategic direction.

    Be sure to properly cite your references. If you used an electronic source, include the URL. In a second research I need to conduct an internal and external environmental analysis for your this car wash. Using the information obtained from your internal and external analysis. Create a SWOTT table summarizing your findings. Your environmental analysis should take into account the following factors. For each factor, identify the primary strength, weakness, opportunity, threat, and trend to include in your table.

    a. External forces and trends considerations:
    1) Legal and regulatory
    3) Economic
    4) Technological
    5) Innovation
    6) Social
    7) Environmental
    8) Competitive analysis
    b. Internal forces and trends considerations:
    1) Strategy
    2) Structures
    3) Processes and systems
    4) Resources
    5) Goals
    6) Strategic capabilities
    7) Culture
    8) Technologies
    9) Innovations
    10) Intellectual property
    11) Leadership

    Prepare a synopsis in which you analyze at least seven of the forces and trends from the list above. Your analysis must include economic as well as legal and regulatory forces and trends. Your synopsis should identify the major decisions and recommendations for the car wash forces and trend, which may need to be considered for this business.

    Properly cite your references. If you used an electronic source, include the URL.

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    https://brainmass.com/business/strategic-planning/importance-of-vision-mission-and-values-239021

    Solution Preview

    Define what I can offer in a self serve car wash products/services, and customers by developing a mission statement. Ensure that you are differentiating your product or service.

    "Our mission is to become a pioneer in the self serve car was industry by providing high quality, convenient and cost effective self serve car wash services to our esteemed clients and set benchmarks for other peers in the industry with our state of the art, well equipped and advanced car wash facility."

    We aim to differentiate ourselves from other service providers by providing unparalleled technology, state of the art facilities and a rejuvenating atmosphere that will make car wash a fun exercise. We will back up our state of the art facilities with world class customer service and that too at an affordable price. Basically, we want to convert this boring exercise of washing car into an exciting, fun venture by providing a host of facilities and entertainment options at our car wash facilities. Our latest technology and equipment will get the car wash done at a rapid pace and in a highly efficient, improved manner as compared to other car wash facilities. For the entertainment of car owners, facilities such as music, television and a restaurant will also be provided at our facility.

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    Solution Summary

    Using a self serve car wash with 8 bays in Houston, TX. as the business, preparing a paper in which you explain the importance of vision, mission, and values in determining your strategic direction.

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