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The Impact of Web 1.0, Web 2.0, and Web 3.0

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Using the below reading materials and related material, please assist with notes on the following:

Compare the impact of Web 1.0, Web 2.0, and Web 3.0. Provide details on each and discuss how each has evolved from its forerunner Web interface. What do you see as the future of the Web in Web 3.0?

Majchrzak, A., & More, P. H. B. (Apr 2011). Emergency! Web 2.0 to the rescue! Communications of the ACM. 54(4), 125­132. [EBSCOhost database at Trident library]

Hwang, J., Altmann, J., & Kim, K. (2009). The structural evolution of the Web 2.0 service network, Online Information Review, 33(6), 1040. [ProQuest database at Trident library]

Andriole, S.J. (2010). Business impact of Web 2.0 technologies, Communications of the ACM, 53(12), 67­79. [EBSCOhost database]

Netzley, M. A.& Rath, Akanksha (2012). Social Networks and the Desire to Save Face: A Case From Singapore. Business Communication Quarterly. 75(1), 96­107. [EBSCOhost database]

Erickson, L. B. (Jan/Feb 2011). Web 2.0 and Social Networking for the Enterprise. [Review of the book Web 2.0 and Social Networking for the Enterprise, by J. Bernal]. Research Technology Management. Arlington: 54(1), 67­68. [ProQuest database]

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The response provides you a structured explanation of the impact of Web 1.0, Web 2.0, and Web 3.0 . It also gives you the relevant references.

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Impact of Web 1.0:
Web 1.0 is the first stage of the World Wide Web. It was made up of Web pages connected by hyperlinks. The key feature was that Web 1.0 was a set of static websites that were not providing interactive content. The applications in Web 1.0 were proprietary. Web 1.0 is considered to be an era where people passively viewed content. There were few content creators in Web 1.0 and majority of users were consumers of content. Personal web pages were common but these were static (1). The users could read the text and look at digital photos or other images but th text or images could not be clicked on to get more content. The content was provided from the server's files and pages were built using Server Side Includes or Common Gateway Interface.

From a different perspective Web 1.0 was a supply oriented information communication and transaction processes. The content provider supplied the information and the user accessed information on Web 1.0. From another perspective the supply and supplier were those that supplied goods and services on Web 1.0. During this era the internet was used to make offers, make sales and trade online. These were done through e-Procurement, e-Shop, and e-Marketplace. During this era the main impact was on gathering information on topics. The internet was used for gathering information and the version was used by government and colleges for individual searching of information. During the period of Web 1.0 the student received information from the internet. There was one way flow of information because of the read only nature of the internet. The reader was not allowed to modify or change the content. It is called one way publishing medium. A key impact was that Web 1.0 supprted online transactions. A person could buy a product on the internet and make payments using a card, electronic wallet, or bank transfer. It is also known as the first generation internet and provided a medium to businesses to broadcast their information. It is a unidirectional communication designed through static content. When Web 1.0 was in use it was simply called the Internet and was not called Web 1.0. The date up to which Web 1.0 was used is 1999. The key ...

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