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Pricing Strategy Needed

Objective of activity

Importance of price and promotion in the development of marketing strategy and tactics.

Description of activity

Identify the pricing strategy of a new power drink Vita-Colada (http://www.e-vitaminsforless.com/0508.htm#0508). Describe the effectiveness of the pricing strategy you would adopt in promoting the product.

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Solution Preview

Please find my response below.

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Kao-wen Peng

Pricing Strategy Needed
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Objective of activity

Importance of price and promotion in the development of marketing strategy and tactics.

Description of activity

Identify the pricing strategy of a new power drink Vita-Colada (http://www.e-vitaminsforless.com/0508.htm#0508). Describe the effectiveness of the pricing strategy you would adopt in promoting the ...

Solution Summary

This solution is comprised of a detailed explanation to identify the pricing strategy of a new power drink Vita-Colada and describe the effectiveness of the pricing strategy you would adopt in promoting the product.

$2.19