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Reevaluation of channel arrangements

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Stand alone FAX machines are now entering the later stages of their life cycle. As a result, the number of channels used by your firm, and the number channel intermediaries needs to be re-evaluated. List five other considerations that would require a re-evaluation of channel arrangements?

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Solution Summary

This solution helps go through the re-evaluation of channel arrangements within the context of business marketing.

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1. Online ordering - this may need you need to re-evaluated the human function of order processing

2. Order tracking - this may need that you need to re-evaluate the companies used for ...

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