Explore BrainMass

Explore BrainMass

    Mass Media Advantages and Disadvantages

    Not what you're looking for? Search our solutions OR ask your own Custom question.

    This content was COPIED from BrainMass.com - View the original, and get the already-completed solution here!

    Could you list the advantages and disadvantages for using using newspapers, television,radio and magazines

    © BrainMass Inc. brainmass.com March 6, 2023, 1:18 pm ad1c9bdddf

    Solution Preview

    Mass marketing is advertising to large market segments through mass media and other public forums. While it is an expensive form of marketing, advertising can be an asset for certain situations.
    <br>Mass media are those media reaching large numbers of the public via radio, television, movies, ...

    Solution Summary

    The expert lists the advantages and disadvantages of using newspaper, television, radio and magazines.