Purchase Solution

Identify environmental factors

Not what you're looking for?

Ask Custom Question

Identify a business organization that does business both domestically and internationally. In 300 words.

1. Introduce the organization you selected and define the environmental factors as it applies to marketing.

2. Identify at least one internal and two external environmental factors that impact the marketing plan for your selected organization when doing business abroad.

3. How do the organization's marketing strategies address these environmental factors? Hint: Please cite specific examples of the actions they take to overcome the environmental factors you identified.

Purchase this Solution

Solution Summary

Identify a business organization that does business both domestically and internationally. In 300 words.

1. Introduce the organization you selected and define the environmental factors as it applies to marketing.

Solution Preview

The organization selected for this assignment is BMW. The company is a global manufacturer of luxury automobiles and present all across the globe. The environmental factors that apply to marketing of BMW are competitive scenario, consumers taste and preferences, industry and economic conditions, etc.

The first environmental factor is competitive. BMW competes closely in various international markets with companies like Mercedes Benz and Audi and several other luxury car manufacturers. ...

Solution provided by:
Education
  • BCom, SGTB Khalsa College, University of Delhi
  • MBA, Rochester Institute of Technology
Recent Feedback
  • "Thank you. "
  • "Thank you"
  • "Thank you. I got 20/20 last week for my discussion you help me out with."
  • "Thank you. Great Job. "
  • "Thank you. Great Job. "
Purchase this Solution


Free BrainMass Quizzes
IPOs

This Quiz is compiled of questions that pertain to IPOs (Initial Public Offerings)

Operations Management

This quiz tests a student's knowledge about Operations Management

Change and Resistance within Organizations

This quiz intended to help students understand change and resistance in organizations

Paradigms and Frameworks of Management Research

This quiz evaluates your understanding of the paradigm-based and epistimological frameworks of research. It is intended for advanced students.

Introduction to Finance

This quiz test introductory finance topics.