Explore BrainMass
Share

Disney's connection with consumers

This content was COPIED from BrainMass.com - View the original, and get the already-completed solution here!

What does Disney do best to connect with its core consumers and what are the risks and benefits of expanding the Disney brand in new ways?

© BrainMass Inc. brainmass.com March 22, 2019, 1:12 am ad1c9bdddf
https://brainmass.com/business/marketing/disney-s-connection-with-consumers-527678

Solution Preview

Disney communicates their value proposition to its customers in a clear manner. Disney's strategy is to create a positive experience for its secondary guests (such as mother of kids) as they exert a great deal of influence on the core customer. The company ...

Solution Summary

Discusses Disney's strategy to best to connect with its core consumers.

$2.19