In some markets and industries, a manufacturer's pricing has to conform to that of its competitors. In these circumstances, companies release pricing at competitive parity, relying instead on cost efficiencies to help them generate profit.
Do an Internet search to find examples of competition-Oriented Pricing. In 200-300 words cite examples of price leaders and whether they were successful or not in driving its competitive advantage.© BrainMass Inc. brainmass.com October 9, 2019, 10:38 pm ad1c9bdddf
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Competition Oriented Pricing
This is a form of Market oriented Pricing, in which the pricing of the manufacturers' is determined by the prices of the same products sold by the close competitors. Competition Oriented Pricing follows the anticipated or actual behavior of its competitors, for example: Value Pricing and Cost plus Pricing. There are mainly two forms of Competition oriented ...
The response addresses the competition oriented pricing queries posted in 233 words, APA references.