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BP and Public Relations as a result of the Gulf oil spill

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As I'm watching the news about the horrible oil spill that BP has taken the blame for, do you feel that they will ever make a come back from causing the greatest environmental detriment in history? How could a PR firm ever take them on as a client and make this all right and make us believe in this company again? Would you take them on as a client if they called you tomorrow knowing that they are 'winging it' as the ABC Nightline News guy called it?

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Solution Summary

I'm pretty sure that British Petroleum will make a comeback. After all, look at Exxon ... 21 years after the Valdez; they seem to be doing very well as a company.

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I'm pretty sure that British Petroleum will make a comeback. After all, look at Exxon ... 21 years after the Valdez; they seem to be doing very well as a company. Even though, the ramifications of the Alaska accident continues to have huge effects on the economy (the complete annihilation of the herring species of fish) to the north ... and you will still find oil on the Alaskan shores. However, being that the BP crisis is in the recently hurricane battered Gulf Coast, this one will stay in the United States collective memory a lot longer due to the broader effects on the American economy ... after all, the ...

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