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Addressing needs of target segments

Discuss two new product ideas that can result from your product, and address the needs of your target segments.

Traffic Jamz is steering wheel cover you can play electronically by drumming on the wheel.

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If I understand this product correctly, I believe the Traffic Jamz steering wheel cover can control the radio by drumming on the wheel. If this is correct, then I do have two ideas for future products that can result from this one.

One such idea is to include the ability to wirelessly control an iPod while in the car. Currently, with most vehicles made in ...

Solution Summary

A discussion regarding product ideas and needs of target segments for a specific product example called Traffic Jamz. 263 words.