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The Contrast: Business Plan and Marketing Plan

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How does a business plan differ from a marketing plan?



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This solution discusses how a business plan differs from that of a marketing plan. It includes a reference for further investigation into the question.

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Question: How does a business plan differ from a marketing plan?

A business plan is developed to communicate with lenders about a businesses financial standing in its respective industry. The document will also contain details on staffing, operation, customer ...

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