Explore BrainMass

Pricing Strategy in a Global Market

This content was STOLEN from BrainMass.com - View the original, and get the already-completed solution here!

What strategies should be considered if a small business is setting prices for a product that is to be exported? How are these strategies different from those used in a domestic market?

© BrainMass Inc. brainmass.com December 20, 2018, 10:56 am ad1c9bdddf

Solution Preview

One strategy that should be considered in this type of situation is ensuring that the price for the product is set lower than the foreign and domestic competitors within that nation in ...