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Mobile Computing and Social Networks

There are thousands of iPhone Apps, iPad Apps, and Android Apps that have been developed to perform a myriad of tasks and processes. Initially, most of these applications were games intended to be played on mobile devices. The popularity of these applications led businesses to ponder whether some of their business process applications that run on desktop platforms and the Web could be redesigned to run on mobile devices. The answer was a resounding yes! For example, Nationwide developed the Nationwide Mobile, a free iPhone App that allows its insurance policyholders to file a claim on the spot when an accident occurs. The application can snap pictures of the accident and attach them to the claim data and upload the claim information to a server. This reduces the length of time to process a claim filed this way. Nationwide competitors have followed suit and developed iPhone, iPad, and Android applications of their own. Policyholders can receive messages via Facebook or Twitter. Other business processes that have been re-engineered as a result of mobile computing include Quick Response (QR) codes which have replaced one-dimensional bar codes. They are read using mobile devices, accepting credit card payments from an iPhone, iPad or Android device, depositing checks using an iPhone without visiting a bank, and many more.

1. Assess the effectiveness and efficiency mobile-based applications provide to capture geolocation data and customer data, and quickly upload to a processing server without users having to use a desktop system.

2. Evaluate benefits realized by consumers because of the ability to gain access to their own data via mobile applications.

3. Examine the challenges of developing applications that run on mobile devices because of the small screen size.

4. Describe the methods that can be used to decide which platform to support, i.e., iPhone, iPad, Windows Phone, or Android.

5. Mobile applications require high availability because end users need to have continuous access to IT and IS systems.

6. Discuss ways of providing high availability.

7. Mobile devices are subjected to hacking at a higher rate than non-mobile devices. Discuss methods of making mobile devices more secure.

Solution Preview

1. Assess the effectiveness and efficiency mobile-based applications provide to capture geolocation data and customer data, and quickly upload to a processing server without users having to use a desktop system.

The increasing advancement in the efficiency and availability of mobile internet and smartphone capabilities have significantly enhanced the usage, capabilities and functionality of mobile based applications. It is very convenient and easy for today's mobile users to access information, conduct transactions and do several tasks via mobile applications. The ability to access data or do certain tasks via such apps from anywhere, anytime with the mobile phones without having to wait for access to regular computer has resulted in significant convenience and efficiency for people on the move. The smartphone technology is improving day by day and mobile networks are becoming stronger and secure than before, thereby enhancing the effectiveness and efficiency of mobile-based applications.

The mobile phone applications are very useful in capturing geolocation data and customer data remotely and transfer such data to the processing server without having the need to use a desktop system, which significantly enhances the convenience and reduces the time required to transfer the data. Such capabilities of mobile applications help in real time transfer and update of data over the server.

The advent of mobile applications have allowed businesses to create enterprise level apps that significantly enhance their operational efficiency, customer service and quality. These mobile applications allow flexibility to organizational employees to work from anywhere and update or access data on a real time basis.

2. Evaluate benefits realized by consumers because of the ability to gain access to their own data via mobile applications.

The main benefit realized by consumers due to the ability to gain access to their own data via mobile applications is convenience. Customers do not need to sit in front of their internet enabled desktop or notebook and can readily access data from anywhere via their mobile phones. This facility is very convenient for people on the move as such mobile apps allow them to access information and data or do various transactions from anywhere via their internet enabled mobile phones.

Today's customers can make informed decisions ...

Solution Summary

Discusses various questions related to mobile applications.

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