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Disney and Effective Management Skills

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1. WHAT IMPORTANT MANAGEMENT SKILLS DID MICHAEL EISNER BRING TO DISNEY?
2. ARE HIS MANAGEMENT SKILLS STILL EFFECTIVE IN TODAY'S ENVIRONMENT?

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Solution Summary

Based on the attached essay, this solution identifies the important management skills that Michael Eisner brought to Disney and whether or not his skills are still effective in today's environment. Supplemented with an article that highlights the history of Disney management and related skills.

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Please see response attached, which is also presented below. I hope this helps and take care.

RESPONSE:

1. What important management skills did Michael Eisner bring to Disney?

Management skills included a savvy businessman with a clear vision for Disney. His MANAGEMENT skills include creativity, the ability to think about things in a multi-layered way (e.g., diversification), and he is extremely smart and has good judgment (March 1, 2004). For example, Barry Diller noted in London's Guardian, "Michael has a genuine creative sense and is a genuinely great businessman. You could count the number of people with that combination on one hand. I don't care who you put him in a room with?his ideas, his judgment, are pure pitch" (April 10, 1999).
http://www.answers.com/topic/michael-eisner

In regards to being smart and having good management judgment, Eisner was mindful of the Disney culture and set up workshop to create the type of culture that would benefit ...

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