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Advance Strategic Management

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How does low-cost leadership differ from a differentiation strategy and a focus strategy? Is one better than another, in your opinion? Is one more ethical than another, in your viewpoint? Explain.

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Solution Summary

This response looks at three important business strategies. The student is required to make a decision about which strategy is best in any given market environment. Along with the business decision, there is a consideration of whether a certain strategy is somehow affected by ethical considerations. It is important to remember that the first responsibility of any business to achieve and maintain profitability within the constraints of the law.

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Advance Strategic Management

How does low-cost leadership differ from a differentiation strategy and a focus strategy? Is one better than another, in your opinion? Is one more ethical than another, in your viewpoint? Explain.

Introduction: The best way to begin this response is to provide an acceptable definition of each of the strategies identified in the request for assistance.

1. Low-cost Leadership: This strategy depends on establishing a product price that is acceptable to consumers. A business using this strategy is primarily concerned with building the largest possible market share (Thakur, 2014).

2. Differentiation Strategy: Companies that engage in this strategy intend to gain an advantage in the marketplace by increasing the value that consumers perceive the product provides in relationship to similar products offered by ...

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