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Leadership in Crisis Management

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Address one of four product crises: Nestle- infant formula in the third world; Bridgestone/Firestone- tire shredding; Exxon- Valdez oil spill disaster in Alaska, OR Tylenol- product contamination. During this unit, each team is to research their firm's product crisis and consider alternative solutions (Going with Exxon)

Research the history of product crisis. Delegate the following issues:

What was the basis for the crisis?
Were there any policy decisions that led to the crisis?
How was the crisis managed?
How was the crisis resolved?
What were the short-term effects for the firm?
Have there been any long-term effects?

I need some ideas and information to get me started. Thank you.

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Solution Summary

Based on the history of the product crisis (Exxon), this solution provides assistance in addressing several dimensions of the crisis e.g. the basis for the crisis, policy decisions that led to the crisis, crisis management, resolution, and the short-term and long-term effects for the firm.

See Also This Related BrainMass Solution

Order to address the current crisis for leadership training

As consultant for MSO, you realize that in order to address the current crisis, some leadership training is necessary for managers and management to facilitate the transition into a different leadership and management approach.

This new approach would involve learning new leadership skills and management techniques.

List and provide a rationale for the new leadership skills that would be the focus in such a training venture. Create a proposal for the training venture.

Be sure to discuss the following:

The need for the leadership training. (This should also explain why this particular type of leadership is needed now and why this leadership style was selected.)

The objective of the training.

What would the training involve (the components of training)?

A rationale for introducing new leadership skills to the management.

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