Explore BrainMass
Share

Explore BrainMass

    McDonald's overseas advertisements

    This content was COPIED from BrainMass.com - View the original, and get the already-completed solution here!

    Go to YouTube and do some searches on "McDonald's overseas advertisements" or similar searches and find an example of a funny advertisement that McDonald's has done overseas. You may also find some videos of menu items that you can find at an overseas McDonald's, or some McDonald's advertisements in the country (Columbia) that you are studying.
    Choose a video or two that you think is the funniest or most interesting. Then explain the advertisement in the context of why you think McDonald's has chosen a strategy of product and advertising adaptation and how effective do you think the foreign advertisements that you've seen have been.

    © BrainMass Inc. brainmass.com October 10, 2019, 8:08 am ad1c9bdddf
    https://brainmass.com/business/international-business-management/mcdonalds-overseas-advertisements-609983

    Solution Preview

    The following is a funny McDonald's advertisement from Japan. I was not able to find any McDonald's advertisements from Columbia.

    https://www.youtube.com/watch?v=8y-H6onUsQg

    The video shows two men on a crowded bus. One man (who appears rather hefty) is carrying a container of McDonald's fries, and is falling asleep. The other man reaches for a French fry. ...

    Solution Summary

    McDonald's overseas advertisements are examined. Answered in 230 words.

    $2.19