Geert Hofstede is over 80 years old but is still a widely active researcher, consultant, and speaker. His work on cultural dimensions such as individualism and power distance is still widely taught and used in evaluating international business decisions.
For this discussion, go to Youtube or Google video search and find two videos:
1. One with Geert Hofstede himself speaking or being interviewed
2. Another video with Hofstede's dimensions of individualism, power distance, uncertainty avoidance, and masculinity explained. This doesn't have to be one with Hofstede himself appearing, just a video that you think explains his concepts well.
Share the links with your classmates and discuss how useful you found the videos. Did they help you understand the materials for this module? What kind of impression did you have of Hofstede and his ideas?© BrainMass Inc. brainmass.com October 2, 2020, 5:50 am ad1c9bdddf
The video above explained that culture is an interaction of personalities in a psychoanalytic style. Hofstede also discussed his own experiences with culture shock, such as how he had though that London would be like Holland; and as shocked, when he visited London, that they were unalike. He spoke many languages, and his gift in linguistics allowed him to see how language played an important role in different mindsets. IBM is known for its ethos of equality. In a research project, he used data from IBM to show that employees at IBM are not equal.
While he was researching in 1965 to 1980, his idea of dimensions evolved as a spirit of the times. In 1968, there was a French Revolution, and power was a hot topic. He had ...
Two links Youtube videos have been provided. The questions have been answered in 499 words.