Important information about Presentations

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Question: Presentations

Valuable information that pertains to your assignment. http://www.presentations.com/msg/presentations/index.jsp

Please look at this one as well - answers to your assignment are within the text. http://www.tf.uni-kiel.de/matwis/amat/elmat_en/kap_1/advanced/t1_2_1.html

In today's fast, competitive environment success usually comes to those who can deliver their ideas in a clear, organized, and confident manner. The skill needed to present information or persuade others is a learned activity. Its focus should be on the critical components of effective presentations - a clean, clear formal structure, solid evidence, and dynamic interactive delivery elements.

Don't fall in love with your word-smithing. Make any revisions that are necessary, and then prepare a good oral presentation. In fact, you should have both a 2-minute and a 5-minute oral attention grabber. Follow up with a detailed 15- to 30-minute presentation. All should be modeled on your written business plan.

For example, you would orient and write the plan differently for presentation to a banker than you would for a venture capitalist, an underwriter, or a private investor. The venture capitalist would want to know what risks are involved, whereas the banker wants more information about how good the security is. These concerns must be individually addressed. There are no hard and fast rules for preparing a business plan--no established, formal format. The key word is ingenuity. Strive for inventiveness; strive to be interesting and captivating.

Industry Profile

Discuss pertinent trends, past, present, and future. Offer available statistical data on sales and units. Use charts, graphs, and tables if they can make the presentation clearer and more impressive. Refer to trade associations if helpful.
How to present to them

Need one page brief (2-4 page) executive summary, and full business plan; most important, one minute pitch, 3 minute pitch, 15-20 minute presentation with visuals. Objective is to get one-on-one with investment decision maker.

VENTURE CAPITAL

A venture capitalist is the manager of a venture capital fund. The fund raises most of its capital from institutional investors and invests in start-up companies in exchange for equity. The venture capitalist gets a seat on the companies' boards of directors. Before an IPO, the senior management team and the investment banker make presentations to potential investors. They make presentations in tent to twenty cities, with three to five presentations per day, over a two week period. The spread is the difference between the price at which an underwriter sells the stock in an IPO and the proceeds that the underwriter passes on to the issuing firm. In other words, it is the fee collected by the underwriter, and it usually is seven percent of the offering price.

Venture capital investment firms have some very tough qualifications for their investments.

? Top Management Team
? Very Fast Growth (minimum zero to $20 million in 4-5 years)
? Large Market Potential ($50-$100 million plus revenues)
? Larger Capital Needs
? Tough Due-diligence

INVESTMENT BANKERS

? Function as Agents or Advisors
? Can find dollars from many different sources
? Can assemble unique investment structures
? Can ID strategic partners
? Good experienced deal makers

STRATEGIC PARTNERS/ALLIANCES

? Advances - royalty/licenses, R&D, manufacturing, distributing, marketing
? Equity - options/warrants
? Debt - subordinated/convertible
? Debt Types and Sources

An effective presentation accomplishes the following:

? Leadership Role -- Presenting information, providing directives or introducing a new concept are all ways of highlighting your leadership skills and increasing your visibility in the company.

? Forum for Discussion -- The podium is a pivotal position from which to ask questions, outline problems, and identify issues.

? Personal Performance -- Being on stage can be an enjoyable experience, especially when the delivery is effective and well-received.

The preparation, presentation and content of a speech must be focused on the audience. Some experts say that no less than 1 hour should be spent in preparation for 5 minutes of talking. The presentation is a failure if the audience is not educated, motivated, or entertained as planned.

The essential preparations for a successful presentation include:

? Clarify the Objectives -- Knowing exactly what you are trying to accomplish during the presentation is essential. If you are not sure about what the objective is, the audience is unlikely to know either.

? Identify your Audience -- If your opening remarks speak to their problems, then they will be attentive to what you are saying.

? Plan a Logical Structure -- Most effective presentations are organized into a simple beginning-middle-end format: First, tell the audience what you are going to discuss, using an introduction that captures their attention; Second, present the information you described, relating the information to the audience interests; and, Third, summarize what you said and offer a question-answer session to clarify concepts.

More sophisticated presentation structures may also be effective, such as organizing the information into a sequential argument, hierarchical sub-topics, question-answer orientation, or pyramidal increments.

? Use Humor with Care -- Amusing stories or jokes can emphasize points, create interest and provide variety to an otherwise dull speech if they are carefully chosen (non-ethnic, non-sexual, etc.) and if they come naturally to your style of speaking. Keep in mind that poorly selected humor can be disastrous.

? Analyze your Physical Impact -- The five key physical elements which deserve attention in presentation skills are the eyes, voice, expression, appearance/clothing, and posture. A video tape of a practice session will increase your confidence, and is a great help in self-identifying how you can maximize your physical impact on the audience.

? Make a Memorable Exit -- The final impression you make on the audience is the one they will remember. The last few sentences should be selected with extreme care.

http://www.preparetospeak.com/articles.html

Suggestions

An audience of CEOs
An audience of management-level corporate employees
An audience of volunteers between the ages of 50-60
An audience of technology employees under the age of 30

http://www.bertdecker.com/experience/2006/03/the_five_bigges.html

http://www.bertdecker.com/experience/2006/03/ceos_are_too_st.html

http://www.bertdecker.com/experience/2006/03/the_five_bigges.html

Procedure for Preparing an Objective Statement

? Compose a draft statement of the problem (based on the client story)

? Expand objectives in qualitative form

? Create an objective tree

? Specify what the constraints are and what the criteria are

? Set limits/targets for constraints/criteria

? Compose an objective statement (technical brief)

Design Element

http://web.mit.edu/21w785/classweb/DESIGN/objective.html ...