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Writing a reference letter for a subordinate

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Your subordinate, Mark Smith has not really delivered. Your boss Helen really does not like him and he has given her some shoddy work. Otherwise, Mark has some good qualities. He is punctual, considerate, works well with others, appears ethical and has sound judgment. He is a creative thinker though and this job (supply requisitioning) requires a rational, logical, detail oriented worker"not Mark's strength.

Your boss has you fire him, which goes well. In fact, Mark says he was not happy anyway and knew his skills were in a different area. He has an interview with a Marketing firm to write advertising copy and would like you to personally provide a reference letter. You clear this with your boss who says it is fine as long as you sign it personally and not as a representative of the firm; but your boss says you must be honest about Mark's history with the firm, and his strengths and weaknesses. Write a letter for Mark that will possibly help him get the new job, while still meeting your commitment to your boss. Use any appropriate business letter format.

Create a tip sheet (15 - 20 tips) outlining techniques useful in sending the following types of written messages: persuasive, goodwill, negative or bad news, good news, "you-centered," and sales oriented.

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Your Company
123 Easy Street
Oakville, CA 12342

To: Head of the other company

Re: Referral for Mark Smith, applicant

Sir or Madam:

Mr. Smith is an ideal candidate for the advertising copy position. He works very well in all group settings and his performance while on a team and/or working with others has always been exemplary. This will be a perfect fit for his desired position with your company. He would do rather well on marketing copy teams where a joint effort between individuals is necessary. Mark has a very admirable foundation in ethics, and used sound judgment during his tenure with our company. Mark also is highly creative. His position with our company demanded an individual that follows very methodical patterns, and it was apparent that Mark would be better suited for a position that allows him to use his creativity. After observing Mark's talents and abilities, it is very apparent that Mark will excel in a position that allows for creative ...

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