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E-Commerce: Keeping Original Customers

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E-commerce was on going profitable business, but e-commerce players began crying. With millions invested and no profitability in sight, many were forced to close their virtual doors. One thing that can help in the success of an e-commerce firm is to keep the customers that one has. What do you think?

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Solution Summary

This solution explores an opinionated topic about E-commerce.

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The comment about keeping existing customers has much merit but does not tell the fully story about profitability for e-commerce businesses.

The reason that the comment has merit is that it is well established in the annals of ...

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