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Amazon.com Business Model Assessment

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What is your assessment of the long-term viability of Amazon's business model?

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Solution Summary

This text explores an assessment of Amazon.com's business model, and hypotheses long-term viability of the online retailer.

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My assessment of the long-term viability of Amazon's business model is that it will become the new global Wal*Mart; I foresee great success with this online retailer even though some analysts may disagree. The company's slow growth has caused both analysts and investors to complain. However, they are failing to see how profitable Amazon.com will really be over the long run. No other organization exists like Amazon; it operates in the USA, Canada, Europe, Asia, and may extend to other countries too. It has a good employee value system in comparison to other large firms, and if it is able to improve its online auction ...

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