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Amazon.com's IPO

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1) I need help with providing a brief description of Amazon.com, its main business and operational activities and a short synopsis of the main developments of the company over the past few years.
I need to include the following:
• Current stock price of the company.
• Company sales/revenue for the past three years (e.g., 2010, 2011, 2012).
• Company profitability (net income) for the past three years.
• Total assets for the past three years.
• Total liabilities for the past three years.
• Owners' equity for the past three years.
• Other financial information you find relevant.
I need help developing a table for the above information.

2) I need help explaining why Amazon.com is popular with investors and shareholders. Is it profitability of the company over the last three years or something else?

3) I need help finding out information about Amazon.com's IPO.
• Is it a traditional IPO or and auction IPO?
• Is it profitable?
• How profitable is it?
• Are shareholders happy with the way Amazon.com sell their stock?
• Are they financially sound with the SEC?

4) I need help identifying success factors for a firm making the IPO decision.

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Solution Summary

Amazon.com's IPO is determined. The current stock price of the company is developed. The companies profitability for the past three years are given.

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1) I need help with providing a brief description of Amazon.com, its main business and operational activities and a short synopsis of the main developments of the company over the past few years.

I need to include the following:
• Current stock price of the company.
• Company sales/revenue for the past three years (e.g., 2010, 2011, 2012).
• Company profitability (net income) for the past three years.
• Total assets for the past three years.
• Total liabilities for the past three years.
• Owners' equity for the past three years.
• Other financial information you find relevant.

I need help developing a table for the above information.
Please see the attached excel file.

2) I need help explaining why Amazon.com is popular with investors and shareholders. Is it profitability of the company over the last three years or something else?
Amazon started in 1995 by Jeff Bezos. It is currently a Fortune 500 ...

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