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IPO strategies

Compare and contrast the IPOs of Google and Amazon.com.

Synthesize the IPO strategies for each company as they attributed to each company's success.

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IPO's

Compare and contrast the IPOs of Google and Amazon.com.

Google made it IPO at a time when the IPO market was slow. On the other hand Amazon.com made its IPO at a time when the dot.com bubble was expanding and internet based IPOs were a success. Google made its IPO at a time when it was estimating annual profits of $150M-$300M. Amazon.com made its IPO when it was making a loss, had accumulated loss and predicted that it will continue to make losses even after the company made its IPO. Google used online Dutch auction to make its IPO, it e-mailed selected bidders their price range and estimated its price high when ...

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