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Leveraging Strategy

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Identify an existing organization that established sustained market leadership by successfully leveraging a generic strategy. How did the organization successfully leverage this strategy?

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Porter identified three generic strategies through which companies can achieve sustainable competitive advantage. These are cost leadership, differentiation, and focus. Toyota is an example of a company that has been practicing low cost strategy for years. Toyota achieves this cost leadership strategy by adopting lean production, control of suppliers, efficient distribution, and low servicing cost resulting from a quality ...

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