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Negative Aspects of Customer Relationship Management

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Assess positive and negatives aspects of establishing customer relationship management program for an organization and give examples.

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This posting helps with customer relationship management. It assess positive and negative aspects of establishing customer relationship management programs for an organization. Examples are given. The explanation is given in 392 words, with one reference.

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Problem: Assess positive and negatives aspects of establishing customer relationship management program for an organization and give examples.

Solution:
A customer relationship management (CRM) program within an organization is basically aimed at helping its employees keep track of the firm's clientele as well as being able to be innovative enough to device ways through which the employees can market to the same.

The positive aspects of a CRM program starts by the fact that once implemented, employees are able to provide better customer service towards its customers. The employees are ...

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