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    Quality and competitive advantage, customers, suppliers

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    How does quality relate to competitive advantage, customers and suppliers, and the basic purpose of business, and why? Please be complete and give references if you have them.

    Thanks.

    © BrainMass Inc. brainmass.com June 3, 2020, 6:32 pm ad1c9bdddf
    https://brainmass.com/business/competitive-advantage/quality-competitive-advantage-customers-suppliers-63970

    Solution Preview

    Quality is extremely important in today's competitive business environment where companies are focusing more important to total quality management and customer satisfaction in order to gain market share. Quality of a product or service is directly link to customer satisfaction and creates a ...

    Solution Summary

    How does quality relate to competitive advantage, customers and suppliers is determined.

    $2.19

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