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Strategic Management in Health Care

What is strategic management? What are some examples of business strategies in nursing or health care settings?

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Strategic Management is the process by which an organization examines their current state in all processes and then evaluates where they need to make changes and improvements, or take a new direction that is able to meet current and future business needs. In short, strategic management provides a plan for the organization to follow to lead them on a path toward continued success as markets and conditions consistently change. Strategic management will help businesses be prepared for these changes and enable them to respond and make ...

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Strategic management in health care is essential to help the health care industry stay current with the continually changing landscape. The challenges for hospitals and private practices are increasingly accumulating and the ability to manage changes effectively and still provide quality care is becoming difficult (Genus, 2005). This is where strategic management of health care resources becomes important.