The manager of R&D for a drug company said that only 5 percent of the company's new products ever achieve market success. He also said the industry average is 10 percent and wondered how his organization might increase its success rate. If you were acting as a consultant, what advice would you give him concerning organization structure?© BrainMass Inc. brainmass.com June 3, 2020, 10:33 pm ad1c9bdddf
My suggestion would have better coordination between the quality control organization and that of the market arm. ...
This solution discusses organizational structure and product output.