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How to Develop a Mission Statement and Why it is Important

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Explain the process of developing a mission statement and why it is important

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Solution Summary

This solution outlines how to develop a mission statement, and why a mission statement is important for the business, its' shareholders, and customers.

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A mission statement is what guides a company. Here is a link with some examples and a good definition:
http://www.businessplans.org/mission.html
Basically a company's mission statement addresses what they are trying to do, how they are doing it, and what guides their ...

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