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    Google and its operational model

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    Google has been touted as a company that attracts, develops and retains outstanding talent. Using this link to the company's website, http://www.google.com/intl/en/about/, give a detailed explanation to each of the following questions:

    1. How does Google attract and hire talent?
    2. How does Google develop and retain talent?
    3. How and why does Google use social networking?

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    Solution Preview

    1. How does Google attract and hire talent?

    Google attracts talent by appealing to the 21st century's younger crop of professionals that do not view work as just a boring 9-5, suit and tie affair. Instead of only focusing on the work aspects of a company, Google places high emphasis on establishing a balance of work, play and life. Their concept is that work should be challenging, but also tackling the challenge of how to make work a fun experience. ...

    Solution Summary

    This solution discusses the operational model used by Google. Specifically, it explains how Google attracts and hires talent, how it retains this talent, and how it makes use of social networking in the workplace.