What are the responsibilities of advertising from a social perspective, a legal perspective, and an economic perspective?© BrainMass Inc. brainmass.com October 17, 2018, 11:33 am ad1c9bdddf
All organizations have a responsibility in the areas of social, legal and economic perspectives. As most organizations conduct advertising from within, the responsibility lies solely with that organization to ensure they are representing their brand in an ethical manner. For example, all organizations have a social responsibility to ensure they are upholding themselves in an ethical manner at all times and are accurately providing a product or service that works and is beneficial ...
A discussion regarding the responsibilities of advertising from several perspectives including social, legal and economic including examples of how each are satisfied. 261 words.
International Advertising and the Economic, Social, and Legal Effects of Advertising
Assuming the role of a new marketing hire, what recommendations would you provide to Nivea's senior team based upon
(a) your understanding of international advertising and promotion, and
(b) your acute knowledge of the U.S. external marketing environment (economic, social, legal, etc.) as it pertains to market entry of Nivea's extensive product line?