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    International Marketing Strategy of The Boeing Company

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    Provide ideas/sources that I could use to evaluate the international marketing strategy of The Boeing Company for a Global Management course.

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    Let me help you with a couple different avenues you could explore.

    Your biggest help may be to try and connect with Diane Quintanar, through LinkedIn. She is the international marketing director for Boeing, and may turn out to be your biggest source of information. Try and contact her, telling her what you're looking for. Many times, bigger companies like that have a wealth of information they can send you by email, or links to, that turn out to be great resources.

    This site talks a little about international events ...

    Solution Summary

    This solution provides sources and ideas to use for marketing research projects with The Boeing Company.