Advertising and branding add value to products
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How does advertising and branding add value to products? Why do name brands sell for higher average prices than generics? How does new technology add value to existing products?
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The expert examines the advertising and branding to add value to products.
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How does advertising and branding add value to products?
* Both advertising and branding add value to products first and foremost due to the reinforcement they provide. Since both constantly are presented to consumers on a regular basis, they impart to the consumer's sub conscience that the brand must be of good quality for the company to ...
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