What do you think are the advantages and disadvantages of doing business and marketing internationally? How has the Internet impacted international businesses and marketing , both positively and negatively? What do you predict as the future impact on international business and international marketing?
This discussion focuses on the advantages and disadvantages of marketing on a global scale. It includes the advantages of marketing that use of the internet can provide, in bringing products or services to a global marketplace, along with some of the challenges and considerations that should be made.