Explore BrainMass

Strategic Management

Strategic Direction Evaluation
Balanced Scorecard Assignment, provide a proposed list of strategic objectives for your selected business idea. Provide recommendations for improvements and changes. Include 3 objectives per quadrant, an introduction and conclusion, and a summary of the reasoning behind the scorecard


Solution Preview

The response address the queries posted in 1252 words with references.
//Prior to discussing the use of the balanced scorecard for a tanning saloon, I will talk about what is a balanced scorecard. So, I have started out with the meaning and importance of a balanced scorecard under the heading below; for example: //

Balance Score Card for Tanning Saloon

Balance score card is employed by organizations for the purpose of strategic planning. It is an excellent strategic tool for achieving business objectives. Many companies employ this to ameliorate the communication process in this organization, both externally and internally. It helps the organization to keep a check on its performance within a span of time. In this paper, the balance score card for a proposed tanning saloon in Minnesota is prepared. The main function of a balance score card is to align the mission, vision and objectives of a business to its strategy. This strategic tool provides a framework to the managers through which they can evaluate the performance of the ...

Solution Summary

The response address the queries posted in 1252 words with references.