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My business is a coffee shop/bookstore. Provide a proposed list of strategic objectives for my selected business idea.

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List of strategic objectives:

Financial Perspective;
Increasing the return on net assets:
Increasing the return on capital employed.
Increasing cash flow:
Reducing total costs:
Reducing debt of the coffee shop/bookstore:

Customer Perspective:
Reducing the response time to coffee orders;
Reducing the number of customer complaints about coffee/service.
Reducing ...

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This explanation provides you a comprehensive argument relating to coffee shop bookstore.