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Balanced scorecard: Some goals and objectives of a college?

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1. Using the balanced scorecard approach, what are some of the goals and objectives of a college?
2. What might be some of the strategic themes at a college? (Some examples discussed in the book were operating efficiencies, customer relations, product innovation, and growing the business).
3. Would using a balanced scorecard be helpful in terms of communicating the strategy?

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Solution Summary

Your discussion is 328 words and gives examples of goals and measures for different kinds of colleges and how they might fit into the four perspectives of a balanced scorecard.

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1. Using the balanced scorecard approach, what are some of the goals and objectives of a college?

For financial outcomes, tuition per student, cost per student, profit per credit hour might be good ones. For customer goals, years to graduation, percent of students graduating, retention rate and number of students applying. For business process, goals might include number of courses offered that reached minimum enrollment, number of safety incidents, and campus cost per square foot. For learning and growth, goals might include number of papers published, number of conference presentations, and employees ...

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