SUPPLY CHAIN ON B2C
Business to consumer
In this segment, we have the businesses that directly sell to end customers. Typically, the per customer volume of transaction is low but the number of customers serviced is large. In a typical B2C flow of information between business and consumer typically is through the medium of Internet (Refer Figure 1). This flow includes product orders/service requests from customers, product information, specifications, providing of services OR GOODS by Business etc. In addition, it may also include, flow of tangibles (e.g. goods ordered from customer, documents transfers between business and customer etc.)
Let us take an example of online store. It may be done either to promote the company and its products and services or to actually sell the products/services through this virtual store. One of the best examples of an e-store is Amazon.com, which started selling books online and gradually extended to other product categories.
Benefits for the company
a. Increased ...
The cited solution presents a detailed discussion and comparison of the two types of sites.