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    Disney Acquires ABC Television

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    In 1995 Disney acquired ABC television at a significant premium. Disney's management justified much of this premium by arguing that the acquisition would guarantee access for Disney's programs on ABC's television stations. Evaluate the economic merits of this claim.

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    https://brainmass.com/business/accounting/disney-acquires-abc-television-154865

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    Economically, even though ABC paid a premium for Disney, the revenue they will receive will far outweigh the premium ...

    $2.19

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