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ethnocentric, polycentric, regiocentric, and geocentric

Describe the difference between ethnocentric, polycentric, regiocentric, and geocentric management orientations.

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Let us see each one of them:

ETHNOCENTRIC ORIENTATION: A person who assumes his or her home country is superior compared to the rest of the world is said to have an ethnocentric orientation. The ethnocentric orientation means company personnel see only similarities in markets and assume the products and practices that succeeded in the home country will, due to their demonstrated superiority, be successful anywhere.

They adhere to the notion that the products that succeed in the home country are superior ...

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Describe the difference between ethnocentric, polycentric, regiocentric, and geocentric management orientations.

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